Virtual Marketing Solutions

Overview

 

Virtual & Interactive solutions for Merchants, Events and Causes.

Many of today’s consumers rely heavily on mobile technology to stay informed. It is estimated that 91% of Americans are mobile phone subscribers (great for TEXT TO) and another 21% are smart phone subscribers (great for QR Campaigns & Virtual Rewards).  Although 21% isn't a majority, it still represents millions of consumers, many of whom are younger and are considered early adopters.

With the total number of mobile phone subscribers approaching 300 million, reaching this market is critical for success. W.I.N. helps you get out in front of this trend by taking advantage of our state of the art, “Virtual & Interactive Marketing solutions”. When combined with our traditional Rewards, eMarketing, Cause & Event tools, you can now reach 100% of your market effectively!

QR Code Campaigns

 

QR (short for “quick response”) codes are 2D barcodes that can be scanned and read by smart phones. Once read by your phone, they will redirect you to a website, send a text on your behalf, or provide directions via Google maps, among other tasks..

The W.I.N. Card Network Solution

Our solution enables advertisers and businesses to provide digital information to consumers through the use of mobile codes and smart phones. We create mobile codes for advertisers and place them on product packaging, newspapers and other types of media. People who see the codes can use the barcode reader on their mobile phone to capture the image of the code using the phone’s camera. The application immediately directs the user to a web page that the advertiser specifies, where the user can receive a coupon, read product information or launch a video.

Optimize mobile campaigns for maximum ROI:  offers solutions that allow mobile operators, advertisers, marketers and media companies to create and analyze results of mobile code campaigns. With the industry’s most comprehensive mobile barcode solution, the campaign manager can get real-time updates on campaign’s performance and on what drives consumers to action. This leads to more successful campaigns that generate higher ROI and better engage target audiences.

Retailers, marketers and brands…QR CCodes are getting adopted by an increasing number of retailers and marketers. They are using QR Codes to direct mobile phone users to special websites, to download ringtones, videos, music, games and more.

In print & magazines: Publishers place QR Codes in publications and newspapers to add to its editorial content with news alerts and web links to accompany current headlines. Similarly, QR Codes are used to link stories to blogs and surveys giving readers more information and the ability to provide their own feed-back.

Compact Your Message: QR Codes placed on product packaging give your customers the opportunity to interact with your brand. Various information and offers can be included into these QR Codes, from contests to coupon offers and exclusive content, without increasing packaging size or production costs.

Mobile Coupons: Mobile coupons are more accessible and convenient than paper coupons. Create time limited campaigns - or build them directly into your Rewards Campaign. Scan the QR Code and be made aware of this month's or this week's promotion or current reward.

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Text Messaging Campaigns

Attract and interact with your audience directly through their mobile phone. We offer your business the chance to take advantage of bulk mobile SMS or Short Message Service. Run mobile alerts, surveys, voting polls, contests, and more. Then follow up and retain your audience through the power of text message blasting.

• Mobile Key Words
• Rewards Promotions
• Cause Card Distribution
• Mobile Alerts
• Mobile Surveys
• Mobile Contests

Mobile Keywords

Mobile keywords allow your customers to send a text message keyword and receive an automated mobile message response. Managed through the online portal, mobile keywords are an important marketing service of a mobile marketing campaign.

 

Cause Card & Rewards Promotions

The W.I.N. Card Offers FREE & Unlimited texting from consumers or cause supporters who wish to receive a Cause Card or join your Rewards Program. Now with a single Keyword and the W.I.N. Short Code, your supporters or customers can show support for your cause or sign up for your Rewards Program by the hundreds.

Mobile Alerts

Mobile alerts allow your customers to receive instant information via text message by sending a text to a mobile keyword. With countless applications, mobile alerts are valuable mobile marketing tools that utilize the power of SMS messages.

Mobile Surveys

Mobile surveys allow your company to take advantage of the mobile market to gain information through text messaging. Mobile surveys are powerful marketing research tools that utilize SMS messages and build mobile contacts.

Mobile Contests

Mobile contests allow users to enter for their chance at a prize by sending a text message to your company’s mobile keyword. Mobile contests are great mobile marketing tools that allow your business to expand its database of mobile contacts..

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Mobile Ads

 

The W.I.N. Card Offers ad space on the landing pages of many of our Causes and Community subscribers smart phones.  We do this as a means to increase the revenue opportunities for our causes, but it creates a unique opportunity for merchants and sponsors who wish to increase their visibility and brand recognition. 

Platforms

All mobile ads will be available for display on both Android and iphone devices and will meet current industry specs complete with hyperlinks to the advertisers website, video or current promotion.

eMarketing

Very simply put, eMarketing or electronic marketing refers to the application of marketing principles and techniques via electronic media and more specifically the Internet. The terms eMarketing, Internet marketing and online marketing, are frequently interchanged, and can often be considered synonymous.

eMarketing is the process of marketing a brand using the Internet. It includes both direct response marketing and indirect marketing elements and uses a range of technologies to help connect businesses to their customers.

By such a definition, eMarketing encompasses all the activities a business conducts via the worldwide web with the aim of attracting new business, retaining current business and developing its brand identity.

eMarketing Strategies From W.I.N.

W.I.N. strategies include the following:

• eBlasts to subscriber email & mobile phones.
• eNews letter distributed to subscribers with W.I.N. client and cause news.
• Custom and post event surveys designed to capture visitor opinion.
• Web and landing page offers & promotions throughout The W.I.N. Card Networks Cause & client pages.
• Text & "Sponsored By" messages on welcome emails sent via traditional email or mobile phone.

Point Of Sale

 

The W.I.N. Card Network combines the simplicity of P.O.S. placards with our Virtual Solutions like "Text To" & "QR Code" Promos.   Our design team will work with you to create impactful P.O.S. collateral that captures the shoppers attention and causes action. 

Customer Management

 

The W.I.N. Card Network is fully equipped with the back end solutions to help you manage the customer, guest & supporter data you collect.

• Custom Database Fields & Capture allow for custom info gathering & follow up
• Secure data housing & transfer
• Effective data management that allows for sorting and strategic messaging (including ePromotions, Surveys and more).

This includes establishing any fields unique to your guest list or additional data you wish to gather from guests. (i.e. age, income, employer, etc...)

Platforms

All data will be available in standard formats so that it can be uploaded into a wide array of databases.